January 15, 2004
Bush in 30 Iterations
low culture's Special Campaign Advertising Correspondent Nikki logs this report from our Soho offices: Two ads in the Bush in 30 Seconds competition held by MoveOn.org employed a similar rhetorical strategy: comparing Bush to other important people in your life. ( See "If Your Parents Acted Like Bush"named Funniest Adand "If the Bush Administration Was Your Roommate"one of 26 overall finalists.) With time on our hands, we decided to extend the paradigm to other categories. If Bush Were Your Boyfriend: Boyfriend: "Hey, let's crash that party!" If Bush Were a Policeman: Policeman: "I see you, you criminal, with that big bag of pot!" Policeman bashes Dude over the head with a club and begins pistol-whipping him. Policeman: "Don't lie to me! You have pot, you've thought about pot, you've wondered whether it would be hard to buy some, you wonder what it would be like to smoke it or even eat it!" Policeman takes out plunger. If Bush Were Your Mother: Mother: "Clean your room." If Bush Were a Movie: "Violent, racist, and anti-intellectual—I loved it!"TV Guide Channel If Bush Were Paris Hilton:
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